Urban Decay Eyeshadow Palettes: Naked and Afraid
Endorsement in the makeup world is like no other. Hype for makeup is what allows products to fly off shelves even if they are not that good. As long as there is an iconic makeup figure endorsing it, it will sell. And there are problems with this. More specifically, there are problems with this sort of consumerism with the Urban Decay Naked Palettes.
There isn’t a single terrible aspect to the product line. In fact, for a beginner, these products are fine. They do their job at being an eyeshadow palette with nude colors to get the average person through an average day. But nobody wants to feel average, be average, or have an average nude sparkle on their eyelids… or at least most people. There isn’t a single fantastic aspect to the product line either. In fact, the product is so mediocre and that is where the problem lies.
All the palettes come standard to most “high-end” eyeshadow palettes with the shadows lined up and enclosed by either metal or cardboard. Inside, the packaging they come with twelve shadows, a brush to apply the eyeshadow, and a mirror to reflect on the run-of-the-mill product that you just spent $54 on. The packaging in short is typical for any eyeshadow palette that is competitive on the market.
Looking at the line, the colors do not make a whole lot of sense. The Naked 1 Palette comes with sparkly nudes and gold colors that scream 2010, but nonetheless are fairly timeless. The Naked 2 Palette is where it starts to be confusing– taupe shades start coming in, with a too-similar shade range to the first palette to justify the production of another palette. And just when I thought the second palette was confusing, Urban Decay came out with an all rose hued palette. These shades that enhance blue eyes and the I-have-pink-eye look are too similar to each other and too far-fetched to be an everyday palette. The shades do not fall into the category of a “naked”, everyday eyeshadow. However, this makeup line does not end there. To finish off the line of their typical-sized palettes– not including their smaller travel sized additions– a “Smokey eye” palette was released. This comes with brash shades ranging from silver sparkle to black to matte white. They are all shades to take a normal look to a “nighttime” look– which makes no sense because they are so dark you can’t make a complete look with only the palette. No nighttime look can be created alone, unless the person wearing it will be spending time in the dark, so other people can’t see the eyeshadow. The color selection as a line makes no sense. From start to finish they can’t all be considered “naked” palettes for natural or nude looks, and in a line named “Naked Palettes”, it doesn’t sit well.
The consistency of the shadows themselves also are average. They aren’t extremely pigmented or blend extremely well, but they also do not have crazy fallout leaving black all over your face. They are an in between that is workable, but does take effort. The effort necessary is not worth it for $54 when other eyeshadows are on the market for the same price, or even cheaper, and that blend like a dream.
When setting up shop in the morning to do makeup, one must make a choice of what they want to do that day. They can A) spend time blending eyeshadow from a mediocre palette, or B) spend time working with easy-blending eyeshadow that makes them happy and excited to put color on their eyes. For the same price, one can skip option A and go straight to option B, as long as they skip out on buying the very hyped Urban Decay Naked Palettes.